Why Does Trader Joe’s Not Do Commercials?
Ethan Miller/Getty Images With all the love customers have for Trader Joe’s, the crowds can be overwhelming almost every day of the week. While you’d think that at least part of this popularity comes from flashy advertisements or some expensive marketing campaign, Trader Joe’s doesn’t do commercials at all. The chain is active on social media, but you’ll never see a billboard or commercial for the store. This is one of the many ways Trader Joe’s keeps its prices cheap. Some might consider this a bad business move, but Trader Joe’s clearly doesn’t … Read more
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Commercials / Joes / Trader